Sentra Airways: weird and doubtful new “airline”
I am a sucker for airline startups, whether or not reputable, or simply somebody who spends just a few hours (or years) constructing an internet site for a enterprise mannequin that does not make sense. I will allow you to guess through which class it corresponds …
Sentra Airways for a flight from Manchester to Accra
Sentra airways claims to launch continuous flights between Manchester and Accra from September 9, 2021. The airline plans to function the route 6x per week, excluding Fridays. Till just a few days in the past, the airline was imagined to launch on Could 1, 2021, however this has been postponed as a result of coronavirus.
No particulars have been introduced on which plane the airline will use and what its enterprise mannequin can be, and certainly there was no submitting with the aviation authorities within the UK or Ghana.
Sentra Airways’ one-page web site explains how one can “have breakfast in New York, lunch in Manchester, and dine in Accra.” I’ve questions:
- Breakfast in New York and lunch in Manchester? With a 5 o’clock change of time and a seven o’clock flight, do we now have a really early breakfast and a very late lunch, or …?
- There are not any daytime flights between New York and Manchester
- Why then?
As it’s defined, Accra is “the official and unofficial gateway to West Africa, particularly to Nigeria, Togo, Burkina Faso, Côte d’Ivoire, Niger, Senegal. , The Gambia and the southern areas of Africa ”.
You may register your electronic mail deal with with the “airline” after which you’ll obtain a ten% low cost code in your first flight.
The corporate’s social media presence can also be fascinating, selling on Instagram how one can see ‘see Ghana intimately with Sentra Airways’, whereas displaying off a photograph of Mount Fuji.
So yeah, now you already know the whole lot I do know.
There is just one small downside …
Okay, truly there’s multiple downside, just like the airline that does not truly exist. However maintain on, let’s faux it was severe. The fact is that Manchester in Accra just isn’t an enormous market in any respect:
- Manchester has a fairly small Ghanaian inhabitants (in 2012 it was estimated that there have been 1,400 Ghanaians within the metropolis)
- Earlier than the coronavirus, there have been simply over a dozen folks a day flying between the 2 metropolis pairs, so this isn’t sufficient demand to justify a flight
- It’s one factor if the “airline” guarantees a regional community in Africa, however the “airline” doesn’t have a partnership, so that doesn’t occur both.
All of it goes to indicate that the individual behind this airline primarily has ties to the Manchester space. And certainly, this seems to be the case, since the corporate has been registered in Bradford in 2019.
If you are going to create a random airline, cannot you a minimum of make it an fascinating or attractive idea? Like, how concerning the 787s in a first-class configuration with a pool flying between London and Accra (attractive), or service solely between Manchester and Dublin on A380s (fascinating), perhaps calling it Mandub Airways , impressed by Baltia?
Why achieve this many “airways” wish to go to Ghana?
It’s the third “airline” in a short while to plan to launch flights to Ghana.
There was International Ghana Airways, which was imagined to fly continuous between Chicago and Accra …
Then there’s Goldstar Air, which continues to vow an unparalleled international community of routes …
Who would not wish to fly from Abidjan, Brazil, to Dakar, South Carolina?
What’s extra fascinating is that the folks behind these airways are largely not in Ghana. The individual behind International Ghana Airways lived in the US, whereas the individual behind Sentra Airways lives in the UK. Nonetheless, the 2 corporations wished to launch a single long-haul path to Accra.
On the finish of the road
Sentra Airways says it can begin flying between Manchester and Accra from September 2021. There isn’t a different info on the airline, like which plane can be used or the way it is smart.
In case you are contemplating providing an airline that operates a single route, perhaps select a market that really has demand?
(Hat tip for @ KobiAnnan87)